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The Conference presenting the results of the Research, collected thanks to the Observatory's work in the years 2021/2022, is an opportunity to get answers to the following questions:
Two years have passed since the outbreak of the Covid-19 pandemic, which led PMI to approach, sometimes almost forced, digitisation. Now, however, it is necessary for the entrepreneurial system, also in the light of the huge investments envisaged by the NRP, to move from digitisation by necessity to digitisation by awareness. In this delicate transition, however, businesses and entrepreneurs must not be left alone. The responsibility for change must be shared with the ecosystems in which companies operate. Public administration, technology providers, financial intermediaries and trade associations must play their part, creating a fertile ecosystem within which PMI can proceed with the transformation, elaborating new visions thanks to a growing digital maturity.
The conference presenting the results of the 2021 Research of the Digital Innovation Observatory in PMI (Digital Innovation in PMI Observatory) aims to highlight the paths, challenges, benefits and obstacles that an ecosystem digitisation approach entails for Italian PMI.
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