Global Summit, the line of events dedicated to companies with topics ranging from marketing to logistics to human resources, proposes a new format for the marketing communications business community.
For this edition, there will be a return to a completely physical event, offering personalised participation, divided between in-depth analysis, workshops, round tables and one-to-one meetings with exhibitors, to find out about proposals, services and solutions for business and digital transformation. A tried and tested and effective relationship format to break down the limits of time and make the most of its potential.
Participation as a visitor is aimed exclusively at "end user" companies and is free. However, the number of places available is limited, so we invite you to pre-register in the visitors section of the event website. You will then be sent a personalised agenda containing all your details (participation in conferences and in-depth meetings with exhibiting companies), plus some requests from exhibitors who wish to introduce themselves to you.
"The new marketing 4.0 is pushing brands to focus more and more on experiences that create emotions. In fact, we are in an era where every interaction with the brand is expected to be intuitive, contextual, meaningful and omnichannel, constantly offering personalized product experiences that anticipate customer needs. Considering this and thanks to technology, brands can now create endless and effective customer journeys. So, what is a Digital Experience Platform and what are the benefits of using it in your company? First and foremost, the improvement of the customer's buying experience."
On Thursday 14 April, from 14:30 to 15:00, GMDE will talk about how a Digital Experience Platform can be an ideal support for the companies of the future.
For more information on the event, how to participate and the agenda for the speeches, please visit the dedicated website.